Know your gear
AXIS Demographic Identifier determines the gender of your customers and their approximate age range by detecting and analyzing the faces of store visitors on a running basis. The result is information you can use to make targeted marketing and merchandising decisions.
AXIS Demographic Identifier lets you compare gender and age statistics across store locations and times of day. It allows you to target marketing efforts at the demographic segments likely to visit in certain areas and at certain times of day. For example, you can change advertisements using digital signage that aims at a specific gender or age group at a specific store and time. You can use it to evaluate the success of specific campaigns.
AXIS Demographic Identifier lets you compare gender and age statistics across store locations and times of day. It allows you to target marketing efforts at the demographic segments likely to visit in certain areas and at certain times of day. For example, you can change advertisements using digital signage that aims at a specific gender or age group at a specific store and time. You can use it to evaluate the success of specific campaigns.