August 28, 2025
The Critical Need for Organizational Change in the AI Age
The Critical Need for Organizational Change in the AI Age
Artificial Intelligence (AI) has been around for decades, but it was not until 2023 that it became widely accessible thanks to ChatGPT. Before its easy accessibility, AI’s capabilities seemed to have magical powers that could make life easier. Today, however, thanks to the rapid evolution of generative AI, those once- magic like features are now considered baseline—if not underwhelming—compared to the capabilities of current models.
As William James once wrote in The Will to Believe, we are now facing a “living option”—a living option according to William James is a real possibility, not abstract; Forced and unavoidable; momentous (not trivial, but significant as you may only get one chance). Never have we encountered a technology that evokes such a combination of fascination, fear, excitement, and anxiety. Naturally, many look to their IT leaders for answers—assuming because AI runs on computers, it must be the domain of the CIO or IT experts. When something this novel emerges, we instinctively try to fit it into our existing mental models.
But as Marshall McLuhan noted in his 1967 interview with Norman Mailer, when people are overwhelmed by too much information, they revert to familiar patterns. What is needed, McLuhan argued, are new patterns—new frameworks—to understand the world we now live in. He insisted that this
The Rapid Evolution of AI
In January 2023, ChatGPT-3 became widely available to anyone with an internet browser. Users were astonished at how easily it could converse—even when it was wrong. Thanks to these interactions OpenAI improved with each subsequent release.
Despite its impressiveness, early generative models still frequently “went off the rails.” But in less than two years, we have seen dramatic improvements. Today’s models not only generate responses but also reflect on them, revise them, and ask themselves, “Is this true?”
We are now seeing the emergence of diffusion-based text generation—a methodology borrowed from image models. Instead of predicting the next token, the AI begins by estimating the overall structure of an answer, then iteratively refines it into a final, higher-quality output.
While OpenAI’s top-tier models (like o1 and o3 as of the date of this paper) lead the charge, the open-source community is not far behind—often just 2–3 months—releasing powerful models like DeepSeek R1/R2 and others in rapid succession. Multimodal AI is now standard. AI can reason, generate text, speak, see, hear, and create music, images, video, and code. It interacts with the world through multiple modalities, making it more human-like and capable than ever.
The technical limits, such as context window size, are expanding just as fast—from 4,096 tokens in 2023 to 2 million in 2024. As of 2025, token windows are approaching virtually limitless sizes, making it possible to hold vast conversations or process massive documents in a single interaction. This has monumental implications: AI can now retain and use complex short-term context—like entire codebases, legal documents, or engineering manuals—during a session.
Enter The AI Agent
AI agents are personas powered by a base model (e.g., OpenAI, Claude, Gemini, Llama, Mistral) and shaped by a unique system prompt that defines their identity, role, and domain focus. Today’s agents can access external data, scrape web content, retrieve video transcripts, interact with desktops and browsers, and even take autonomous actions.
Because they operate via natural language, these agents can also talk to each other—each from its own perspective. This leads to agentic collaboration, where teams of AI agents reason, critique, and refine each other’s work. These agentic teams plan projects, coordinate subtasks, and review outcomes—all based on a human’s initial request and quantum systems as well. Most companies, governments, and educational institutions are not prepared. Many never will be.
Former Google CEO Eric Schmidt captured this with a provocative example during his presentation to Stanford University’s students: He had students tell their AI agent to clone TikTok, steal all its content, create a marketing strategy, and keep trying new strategies until it goes viral. If it does not succeed in an hour, the AI tries again—and keeps refining, iterating, and learning around the clock until the goal is achieved.
Agents and agentic teams will radically transform the global economy and society. AI is already being used to build better AI—and soon, to design robots
“The beginning of wisdom is to call things by their proper name.”
— Confucius.
Where To Start?
Artificial Intelligence is not a tool—it is a transformational force. The sheer velocity of AI advancement across domains, modalities, and industries has created confusion and fragmentation. Even among leadership teams, there is a lack of shared language, understanding, and vision. AI evolves every 3 to 6 months—constantly altering society’s perceptions, frameworks, and strategies. It feels almost impossible to plant a flag in any long-term tactic
In a time of unprecedented technological acceleration, leadership must first align on what AI is and what it can do for your organization. This alignment enables shared language, unified direction, and coordinated action.
This alignment process involves several key questions:
- What is our shared definition of AI?
- What role do we want AI to play in our organization?
- What are the ethical boundaries, legal considerations, and operational risks?
- How do we structure our AI investments in terms of ROI, readiness, and roadmap?
- What is the long-term vision—our “North Star”—that AI should help us reach?
When these questions are answered with clarity and consensus, the downstream workflows become more coherent and effective. These include legal and compliance frameworks, financial modeling, security policies, talent strategies, and day-to-day implementation plans.
From Tactical To Transformational
Many organizations are currently stuck in tactical experimentation with AI—building one-off prototypes, chasing tools, or reacting to adversaries. These efforts are often siloed, reactive, and unsustainable. Without a guiding strategic vision, they deliver limited value.
True transformation requires:
- A unified vision from the top.
- Cross-functional collaboration.
- New mental models and organizational paradigms.
It also requires letting go of legacy structures, outdated metrics, and slow-moving governance processes that were designed for the industrial era—not the intelligence age.
How Can The Federal Government Lead The AI Transformation?
The U.S. federal government operates at a scale and level of complexity unmatched by any other sector. Its agencies and departments are responsible for keeping our nation safe, upholding public trust, and delivering critical services that affect the daily lives of millions. In an era where Artificial Intelligence is evolving at breakneck speed, federal leaders must seize the opportunity to guide this transformation responsibly and effectively. To do so, they must adopt a structured, strategic framework—such as Mastering Operational AI Transformation (MOAT)—that aligns human, technical, and regulatory elements under a clear national vision.
A Call To Lead
The Intelligence Age demands visionary leadership from federal agencies tasked with protecting and serving the public. The MOAT framework offers a proven, people-focused methodology to harmonize strategic vision, operational readiness, and ethical considerations. By adopting this approach, the federal government can harness AI’s exponential potential, protect national interests, and uphold the democratic values at the heart of its mission. The time to lead in AI transformation is now—and the reward is a more secure, more equitable future for all.
AI capabilities may double every 6–12 months, and in government settings—where regulations and procurement cycles can take years—keeping pace is daunting. MOAT program emphasizes adaptive governance that allows for continuous iteration and real-time learning. This approach empowers agencies to pilot AI solutions quickly, refine them based on real-world insights, and scale successful implementations across departments. By adopting agile funding and procurement methods tailored to AI’s rapid evolution, the federal government can remain responsive rather than reactive.
The Case For Change -- A Mandate For National Security And Public Goodcoordinated Strategy Over Fragmented Initiatives
National security and public welfare lie at the heart of the federal government’s responsibilities. As AI becomes integral to defense systems, intelligence gathering, and public services, government leaders must ensure secure, ethical, and efficient deployments. The stakes of AI misuse or misalignment are vastly higher when dealing with defense, foreign policy, and critical infrastructure. Federal agencies can mitigate these risks by building transparent governance processes, refining best practices, and setting clear ethical and operational guidelines
This technology is unlike anything we have encountered before. Attempts have been made to compare it to the cloud or to squeeze it into familiar models like the Gartner Hype Cycle. The reflex to apply a known framework to something unfamiliar is natural—but also dangerous. Misapplying old mental models to new realities is a risk we cannot afford to take.
There are many common fallacies about AI that organizations fall into, such as:
- “AI starts with data.”
- “AI is just a smarter search engine.”
- “AI only predicts the next token.”
- “AI won’t replace jobs.”
It is important to step back and understand where we are—and how we got here.
Virtually every part of Western society (and much of the world) is built on the legacy of the Industrial Age: a shift from a needs-based economy to a wants-based one, from rural life to urban centers, from farm to factory. That transformation brought massive structural changes in education, healthcare, food systems, communication, and transportation. It also fundamentally altered finance, the monetary system, and global trade.
Like past disruptions, the foundations of our society are being re-examined. Many of these systems will be disrupted. Some will be transformed. Others will disappear entirely.
AI is now creating more AI. This is not a one-time shift—it is a rapidly compounding transformation that accelerates every few months. How will we handle the next doubling of the technology?
At the federal level, it can be tempting for individual agencies to develop AI strategies in isolation. Yet siloed efforts often lead to overlapping investments, inconsistent standards, and missed opportunities for collaboration. A coherent framework like MOAT encourages cross-agency alignment, shared knowledge, and unified data standards. By coordinating AI initiatives under a common strategic umbrella, federal leaders can maximize impact while avoiding costly duplication and fragmentation.
The Case For Change -- A Mandate For National Security And Public Good
At the federal level, it can be tempting for individual agencies to develop AI strategies in isolation. Yet siloed efforts often lead to overlapping investments, inconsistent standards, and missed opportunities for collaboration. A coherent framework like MOAT encourages cross-agency alignment, shared knowledge, and unified data standards. By coordinating AI initiatives under a common strategic umbrella, federal leaders can maximize impact while avoiding costly duplication and fragmentation.
Building Public Trust Through Accountability
Citizens rightly demand the highest standards of accountability and fairness when technology is used to shape public policy or deliver government services. Under MOAT, “people-first” governance structures are woven into each phase of AI deployment. This means robust oversight, transparent decision-making, and meaningful community engagement. By publicly demonstrating how AI tools are evaluated, audited, and aligned with societal values, federal leaders can foster trust and set an example for responsible AI use worldwide.
Preparing The Federal Workforce For The Intelligence Age
Effective AI adoption requires more than technology; it demands an AI-aware culture and workforce. Many federal employees are already exploring AI-powered tools informally — leading to “Shadow AI” use across agencies. By channeling that grassroots innovation into a structured, government-wide transformation initiative, leaders can provide clear guidelines, relevant training, and secure platforms. MOAT’s focus on leadership alignment and education helps agencies establish cohesive policies that empower employees while maintaining rigorous security and compliance.
Partnering With Industry And Research
Federal agencies can leverage the nation’s robust AI ecosystem by partnering with private industry, academia, and nonprofit organizations. However, forging these alliances at scale requires clear contracts, shared objectives, and ethical guardrails. A MOAT-driven framework ensures that each partnership is grounded in a unified strategic vision, bolstered by transparent governance, and measured against both national priorities and public good. This will accelerate AI innovation while minimizing risks and ensuring equitable benefits.
Catalyzing AI Innovation For Societal Benefit
When harnessed responsibly, AI can help the federal government address some of the most pressing issues facing society: healthcare modernization, climate resilience and national security. By adopting a MOAT-like approach—focused on strategy before technology—leaders can prioritize high-impact use cases that deliver tangible, measurable improvements to citizens’ lives. By aligning on mission-critical outcomes and incorporating inclusive decision-making, agencies can ensure that AI-fueled innovation reflects the values of a diverse nation.
Conclusion
AI will not wait. The Intelligence Age has arrived decades ahead of schedule. Those who adapt will define the future. Those who hesitate will be left reacting to it. Mastering Operational AI Transformation (MOAT) is the path forward—turning disruption into direction, and uncertainty into strategic clarity.
For more information on how CDW Government can transform your network infrastructure for AI applications, connect with your account team.
Joe Markwith
CDW Chief MOAT Strategist
Roger Campbell
CDW Expert