BON APPÉT IT

AN APPETITE FOR INNOVATION

With new, wireless capabilities, restaurants aren’t just serving food anymore. The right technology implemented the right way can also dish out an amazing customer experience.

So when one of the nation’s leading casual restaurant and sports bar chains wanted to find new ways to engage customers, they turned to CDW to help them build an integrated solution across its 2,000 nationwide locations. Seamless connectivity and the ultimate restaurant experience. That’s IT Orchestration.

Contact an account manager to see how IT Orchestration by CDW™ can help you.
Mon–Fri 7 a.m.–7:30 p.m. CT

Call 800.800.4239

COMPLETE CONNECTIVITY AND BEYOND

HAPPIER CUSTOMERS

After implementing its new network, the restaurant chain was able to offer more services across all of its locations. With enough bandwidth to let its customers update fantasy rosters, follow games on their mobile devices and work on the road, customer satisfaction skyrocketed.

LOWER MANAGEMENT COSTS

A new, simplified infrastructure now lets our customer’s IT staff focus on larger initiatives, like further growing the restaurant’s presence across the country. And they are now able to invest the additional money into more technology advancements.

A BETTER EXPERIENCE

Technology orchestrated in the right way has made the restaurant into an experience instead of just a place to eat. Now customers are spending more time playing, working and ordering over fast, seamless Wi-Fi, just like they have at home.

“CDW delivered an end-to-end solution that saved money and countless hours of management and upkeep.”

BETTER TECHNOLOGY. BETTER EXPERIENCE. MORE REVENUE.

Increasing revenue while decreasing costs. It’s the goal of any business, and restaurants aren’t any different. But while traditional models have relied on getting as many diners in and out of their seats as quickly as possible, wireless technology has presented new opportunities to improve customer satisfaction while boosting the bottom line. The more sports, wings and beer, the better. Couple the dining experience with a superior digital experience, and you get a winning combo. But it also comes with unique challenges.

An obsolete franchise model left our customer facing a complex, aging web of infrastructure made from a mix of legacy components built by multiple vendors. The environment was difficult to manage and expensive to maintain. Additionally, the chain’s growing popularity meant that thousands of customers were spending hours at a time gaming, updating fantasy rosters and browsing during sporting events. The result was an overtaxed infrastructure that couldn’t support growing demand. And customer satisfaction began to decline.

A SIMPLIFIED INFRASTRUCTURE

Our solution came down to one word: simplicity. Customers expect the same reliable connectivity in the restaurant that they are used to at home. By bringing together the best technology solutions and vendors in the world and orchestrating the solution into an elegant architecture, we were able to take over much of the infrastructure purchasing and management. This didn’t just free our customer from having to coordinate and manage multiple vendors, it helped consolidate, simplify and standardize its entire branch infrastructure.

We aggregated its complex telecommunications environment to a single supplier with one set of customer service escalation paths and simplified its Wi-Fi to a single, powerful, enterprise-class Cisco Meraki wireless infrastructure, which provides multi-site management via the cloud. We also added a 4G backup wireless connection in each location that acts as a failover for the primary internet connection, delivering uninterrupted fan connectivity.

We also act as the company’s help desk, creating a single point of contact for troubleshooting and issue resolution that eliminates the frustration of having to track down solutions from multiple vendors. The result: significant cost reductions, increased revenue and more efficient use of IT resources.